Thursday, 6 November 2014

Narrative analysis

I chose to analyse this video because it has a clear narrative that the audience can follow and lyrics relate to the narrative.


 Sven Carlsson suggests that music videos in general, fall in to two rough groups: Performance and Conceptual clips. This music video Carlsson would argue that this is a narrative clips as it was filmed in a studio and has a narrative. The video follows a group of girls who move into a house next to a group of boys for the summer, the girl and the boy fall in love and have a summer romance before having to go back to their lives. The narrative is a love story.
Tim O'Sullivan argues that all media texts tell us some kind of story through careful mediation. His theory can be applied to this video's narrative as it tells us a story of a boy and girl who fall in love and have a summer romance but have to part ways and go back to their everyday lives at the end of summer.
This links to Levi Strauss' theory of binary opposition as he believes all stories operate to certain clear binary opposites. In relation to the video, the young college girl falls in love with a rock star but both have to go back to reality of being on tour and going back to college after their summer romance.












Pam Cook argues the standard Hollywood structure. She says that music video's should have:
  • Linearity of cause and effect within an overall trajectory of enigma resolution.
  • A high degree of narrative closure.
  • A fictional world that contains verisimilitude, especially governed by spatial and temporal coherence. 
This relates to the video as there is a fictional world created where the the girl falls in love with the boy, something that most people can relate to.





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